Social

When the cookie isn't getting enough love, get weird.

I pitched and produced ongoing social content for Lenny & Larry's — several videos became some of their highest-performing posts ever.

Working remotely with producers, copywriters, designers, videographers and talent, I took point on monthly content shoots. I also helped develop a new set of brand social guidelines, working with strategists to develop a unified character and presence for all social platforms.

Numerous original concepts and designs for Subway's Instagram, TikTok and Facebook.

Internet for people, not profit

Original concepts and designs for Mozilla's Firefox and Pocket brands, reminding people of Firefox's role as an honest champion of an open Internet and data privacy.

Breathing new life into an iconic bottle.

I contributed to development of the multifaceted Tattoo Edition campaign, spearheading a cinemagraph treatment that brought the four unique tattoo designs to life on social media. I created dozens of digital and print assets including pitch decks, mockups for activations, billboards, and motion graphic concept art.

Art Direction: Teddy Ouwerkerk

Designed dozens of animations to promote events at The Butter Group's properties, including Up & Down, 1 OAK New York, 1 OAK Los Angeles, and 1 OAK Maldives.

Animated "out now" announcements promoting new music from Fool's Gold Records artists.